Museum marketing : competing in the global marketplace

Maker and role
Ruth Rentschler, Editor
Anne-Marie Hede, Editor
 Production date
2007

Object detail

Accession number
08-275
Maker
Ruth Rentschler
Anne-Marie Hede
Description
Includes bibliographical references and index.
Media/Materials
Processed Material/Paper
Physical description
xxvi, 270 p. : illustrations ; 24 cm.
ISBN/ISSN
9780750680653
0750680652
Credit line
Ruth Rentschler et al. 2007. Museum marketing : competing in the global marketplace, 08-275. Walsh Memorial Library, The Museum of Transport and Technology (MOTAT).

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